Design for the Holidays

Art & Design
by Liz Wilson

The holidays are here and it’s time to add some holiday spirit to your business! This needs to be a time where you and your business add some holiday cheer to your advertising campaigns and promotional materials.

First and foremost, the holidays are about sales. So unveiling a holiday campaign marketing a big sale is a great way to gain customers. To do this effectively though, you need some holiday designs.

Holiday designs are always very cheerful and fun, bright and colorful. Make sure to include these in your designs. Also make sure your slogans and themes are not holiday specific and are politically correct.

Have your design team create some new holiday illustrations or even a company cartoon character to go along with your campaign. Your holiday character can be featured in more than one advertisement and can be story boarded with new adventures for each promo.

Adding holiday inspired design to your web site is a fun and easy way to integrate the holidays to your online presence without promoting a sale. All that needs to be done is add a holiday scene to your landing page and voila, you have a redesigned holiday themed web site. This can be up just for the holiday season and can be changed for each major holiday.

To bring that cheer to the office, add some holiday designs to office memos and the newsletter. It can go along with a theme that can be used at the holiday party.

Here are some great holiday themes that cover the range of holidays:

  • Snowmen
  • Snowflakes
  • Wreaths
  • Winter scene
  • Holiday lights
  • Evergreen trees
  • Candles
  • Sledding
  • Snowball fights
  • Bows and ribbons
  • Presents

Any designs including these themes will be fun and festive for the holiday.

Your designer can create painterly scenes or cute cartoons that can bring the spirit to your sale and your company.

A holiday design campaign can show your customers you are human and care about their lives as well as your employees. It brings you and the customer closer and is a great way to market your business in a new and fun way.

Hope you all create some great holiday advertising and spread some corporate cheer!


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